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Wang Chunhui: China will enter 5g rich media communication era

Hits: 3892655 2020-04-10

On April 9, 2020, the financial attitude column of the voice of economy of the Central People's radio station issued a white paper on 5g news on the upstream and downstream of the joint industrial chain of China's three major telecom operators, and made an exclusive interview with Professor Wang Chunhui, member of the information and communication economy Expert Committee of the Ministry of industry and information technology and chief expert of the Information Industry Development Strategy Research Institute of Nanjing University of Posts and telecommunications. The following are the main contents of the interview:
[moderator] voice of economy financial attitude: 5g news business is upgraded, and the industrial ecology will face accelerated change. Welcome: Wang Chunhui, member of the information communication economic expert committee of the Ministry of industry and information technology and professor of the Information Industry Development Strategy Research Institute of Nanjing University of Posts and telecommunications.
Moderator: 5g message is no longer limited to the form of text, but text, pictures, videos, geographical location and other fusion information. How do we understand the specific content of 5g message and the difference between 5g message and traditional message?
Wang Chunhui: 5g message is based on the RCS unified international standard of GSMA (Global Association for mobile communication systems). RCS, richcommunications suite, is called "rich media message". This is the new generation of international standard for message service, or 5g message. Through the RCS message, text, picture, voice, video, location information and even group chat can be sent on the SMS interface, so as to realize various kinds of rich applications of the current app. 5g message is the upgrade of traditional SMS.
Host: in the construction of 5g industrial ecology, what role does 5g message business play?
Wang Chunhui: the biggest difference between 5g message business and traditional short message business is that the development and prosperity of 5g message business need the cooperation of all parties in the industry chain. 5g message will achieve three unification: the unification of technical interface, the unification of terminal presentation, the unification of business specification and process. The development of 5g message service will integrate 5g industrial chain, including but not limited to equipment manufacturers, terminal manufacturers, software applications and other industrial chain links.
Compere: the traditional short message service has been upgraded to "rich media" message service. GSMA has planned to include 5g message into the required function of 5g terminal. What does this mean for the development of 5g industry in the world?
Wang Chunhui: GSMA has planned to include 5g message into the required function of 5g terminal. Pay attention to the four words "required function". This means that in the future, users can easily use 5g message service without downloading any app by replacing 5g mobile phones or upgrading existing 4G / 5G mobile phones. Based on the unified RCS standard of GSMA, operators around the world will jointly choose 5g message as the international standard to realize the global interconnection of 5g message services, which is of great significance.
Host: 5g message also supports encrypted transmission, graphic password and other information interaction modes. What's the significance of protecting user privacy in 5g era?
Wang Chunhui: 5g message service is a new upgrade of the terminal's original basic short message service. According to the interaction mode, it can be roughly divided into two categories: the information interaction between individual users, and between enterprises and individual users.
For individual users, 5g message will break the limit of traditional short message on the length of each message, and the content will also break through the limit of text to achieve the effective integration of text, picture, audio, video, location and other information. Therefore, the 5g information age will make the situation of network security and privacy protection more severe. I suggest that the upstream and downstream of 5g information industry chain should strengthen the cooperation in maintaining the security of 5g information age, especially the use of more stringent security encryption technology to protect personal information, especially the protection of personal privacy information. For example, the use of "encrypted transmission" is to use technical means to The important data is transformed into disorderly code (encryption) transmission, and then restored (decrypted) by the same or different means after arriving at the destination; another example is to use "graphic password", which is a new identity authentication technology, completely different from the traditional password. Graphic password uses graphics as the authentication medium, through the user's click, identification, reproduction of graphics, or the user and graphics system The interaction of.
Host: in the 4G era, wechat can be said to be the leader of instant messaging in China, replacing the functions of SMS. Internet companies have developed various video and data services based on the open Internet over operators. This time, the three operators jointly launched 5g information and grafted other rich functions on the SMS interface. Can we expect a comprehensive innovation of experience and service? What are the advantages of each side?
Wang Chunhui: in the 4G era, wechat is the dominant instant messaging service in China. Instead of SMS and other functions, wechat has directly developed Ott business (over top passing), that is, Internet companies have developed various video and data services based on the open Internet over operators.
In the 5g era, the interaction and communication methods began to change. China's three major operators, in combination with the upstream and downstream of the industrial chain, will launch 5g information business, which will produce and operate better information communication mode and profit model, and may overtake in the corner. In particular, 5g message service will break the limit of traditional short message on the length of each message, and the content will also break through the limit of text to achieve the effective integration of text, picture, audio, video, location and other information.
GSMA has planned to include 5g messages into the required functions of 5g terminals. Relying on RCS, information will become a platform without downloading any client app, which is the biggest difference from current social software and mobile app.
In particular, 5g information technology relies on RCS international standards, and messaging as a platform (MAAP) has emerged. Information as a platform has become a reality. Operators will march to the top of the value chain of information services by virtue of the unique value orientation of "trusted information platform in digital society", which cannot be realized by social instant messaging services at present. What I want to say here is that 5g message service should belong to basic telecommunication service, wechat and other social instant medicine service belong to value-added telecommunication service.
Compere: with operators, manufacturers and other industrial chain parties accelerating the implementation of 5g message business, what are the possible variables in the competition pattern of the whole communication industry?
Wang Chunhui: according to the RCS international standards, telecom operators will realize the global interconnection of the whole network, especially 5g message, which greatly drives and innovates the interaction of intelligent services between enterprises and users in the way of "RCS (Integrated Communication) + platform (platform) + Chatbot (chat robot)". The message forms include red packets, cards, vouchers, videos, pictures and pictures, and rebroadcast cards, etc According to the business characteristics of different enterprises, deep customization service scenes, accurate processing and personalized push, and on this basis constitute a complete 5G news ecological industry chain, which will bring certain impact to WeChat, Alipay and APP platforms.
Compere: what level is the action of the three major operators in the global 5g layout? From a global perspective, in the 5g era, how can we further enhance our voice in the field of international communication?
Wang Chunhui: this time, China's three major basic telecom operators and the upstream and downstream of the industrial chain work together to demonstrate the ability and determination of China's basic telecom operators and the upstream and downstream of the industrial chain to vigorously develop 5g message business. Moreover, China's three major operators take the lead in sending out the willingness to cooperate with global operators and industrial partners, and propose to build 5g message business into a multi terminal 5g universal information and communication services with support, wide user coverage and multi industry empowerment are built to build a global value chain of 5g message business, which fully demonstrates the contribution of China's information and communication enterprises in driving the safety, development and prosperity of the global 5g industry ecology, and also establishes the international voice of China's 5g information.
(source: Chunhui Dadi)
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Editor: Dong Kun

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